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Role of Domain Age in SEO processes
Updated 28/1/10 by Sumanta Mandal • Filed under: Web HostingRole of Domain Age in SEO processes
Sumanta Mandal has expertise in content writing.
Distributed by http://www.ContentCrooner.com
The age of the domain name has been the talking point of SEO experts all these years with providers of SEO services India and outsourcing companies India trying to demystify the enigma of the name that governs an integral part of the optimization process.
The age of the domain name is of great importance as it signifies the longevity of the website and helps it in scoring highly on search engines like Google.
Providers of SEO services India and internet marketing services and others like outsourcing companies India place huge importance on domain age.
This domain age is a reflection of two factors: The age of the website and the time span for which the domain got registered. The age of the website is further calculated by these service providers through the content posted on them.
Domain age gets calculated from the date on which it got registered to the present. During the optimization process of a website, search engines take the survival time of the domain name into consideration and accordingly establish its credentials and sustainability.
When SEO is performed on a website, Google uses the “sandbox effect” on websites of similar verticals and makes them compete together. The older and more robust the website turns out to be, the better are its chances of getting optimized highly.
This way, the age of the website gets vindicated and its longevity is determined which further determines its prospects of survival and PageRank achieved.
Domain name might be a factor and algorithms might not heavily bank on it, still it enjoys a lot of respect. It makes the situation transparent and reveals all the inbound links that need to be gauged and the kind of content to be published.
The more aged the domain name is, the better the situation becomes. It portrays your intentions clearly that you want the business to thrive.
Promoters of SEO services India and Internet marketing services often advise that despite the website being under development it is beneficial to get the domain name registered early.
The website starts developing credibility and once it is ready to go live, things only become easy. The SEO processes taken up by outsourcing companies India providing offshore SEO services practice and also advocate the usage of calculating domain age for the age determines the enormity of efforts required in the optimization campaign.
Older names not doing business require efforts for being dormant for a long time where as newer ones require more efforts as they stand the risk of getting labelled as just another enterprise.
The ones that lie in the middle cadre are placed best as the search engines perceive them as sustainable ventures.
Post Script: Get a good domain name registered as soon as possible. Get the website rolling and have it optimized. The domain age will be of huge help in determining the results.
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